Scope check
Am I a California data broker?
Five questions against the definition in California's Delete Act. The definition is broad, and many businesses fall inside it without realizing, including lead vendors, enrichment shops, audience providers, and analytics firms.
This is an educational tool, not a legal determination. It does not create an attorney-client relationship, and it cannot confirm that you are outside scope. Confirm your status with qualified counsel before acting.
What California means by data broker
A business that knowingly collects and sells to third parties the personal information of a consumer it does not have a direct relationship with. There is no revenue threshold and no exemption for selling only part of your data. First-party businesses can still qualify if they also source and sell data from elsewhere.
Cal. Civ. Code § 1798.99.80